The first division to be established by the company in 1982, Henley Public Relations specialises in media and press relations targeted specifically at European national, management, trade and technical media on behalf of IT, office equipment, industrial and technical clients.

Over the last 18 years, Henley Public Relations has built valuable and strong contacts within key media at a national as well as trade and technical level. These contacts are invaluable in helping to generate the volumes of press coverage achieved on behalf of clients over the last eighteen years.

Day to day activity on behalf of clients involves planning and implementing a press relations strategy, including issuing news releases, researching, drafting and placing feature articles and case studies and providing press information for forthcoming features and surveys. Henley Public Relations also acts as a central point of media contact on behalf of its clients and provides the conduit through which information flows between a client organisation and the media.

In addition to addressing the needs of a client's target media, Henley Public Relations improves communications with internal audiences. Sales teams, dealers, resellers and staff can be kept informed of business developments through regular bulletins, newsletters, briefings and presentations. Customers can also be addressed through Executive Briefings, mailed reprints of media coverage and copies of advertisements, product brochures and business updates.

This division is also responsible for the planning, co-ordination and full logistics surrounding press and product launches, executive briefings, sales presentations and marketing seminars throughout Europe. In addition, Henley Public Relations also implements focus groups, product tests and market research on behalf of clients and has considerable experience in the promotion of research and study findings to the media.

Clients benefit from the division's extensive experience in planning and implementing press activities surrounding exhibitions and trade shows. Henley Public Relations co-ordinates all exhibition logistics - including travel, transport, accommodation, stand and display requirements - and implements media activities which ensure clients gain maximum presence at an exhibition or show.

In addition, Henley Public Relations offers clients a full crisis / issue management service, with a twenty-four hours, seven days a week rapid response facility.

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